For Immediate Release

November 29, 2005

NexTag® Enters Agreements with Equifax and TrueCredit to Offer Consumer Credit Services

Comparison Shopping Leader Advocates Smart Shopping During the Holidays

San Mateo, Calif. (November 29, 2005)
NexTag®, the leading comparison shopping website for products and services, today announced it has signed two agreements, with Equifax and with TrueCredit, to provide convenient accessibility to consumer credit services on -- an additional way for NexTag users to save valuable time and money before buying gifts this holiday shopping season.

"As consumers begin to gear up for the busy holiday shopping season, it's crucial for them to understand and monitor their personal credit background, especially when preparing for big-ticket purchases like an HDTV or a second mortgage," said Purnendu Ojha, CEO and co-founder of NexTag. "NexTag believes in empowering online shoppers to make smarter buying decisions. Our innovative comparison shopping features, and our timely addition of providing access to credit reporting services all equip the consumer to do just that."

NexTag is working with industry leaders Equifax and TrueCredit to provide its savvy shoppers with the latest tools to make informed purchasing decisions and safeguard against fraud. These tools assist consumers in managing their credit, which can position them for more favorable interest rate options and improved borrowing power.

"Working with a comparison shopping leader like NexTag, we are helping millions of online shoppers learn how to negotiate the best deals possible by taking control of their credit," said Steve Ely, group executive, Personal Solutions, Equifax. "The combination of Equifax's credit management expertise and NexTag's industry knowledge provides a platform for giving consumers increased buying power while helping to protect them against fraud and identity theft."

With the holiday season quickly approaching, consumers also may be particularly vulnerable to identity theft since one-fifth of retail industry sales occur during this hectic time of year1. By offering easy access to a suite of powerful and flexible credit monitoring services, NexTag is arming today's consumers with the information they need to maximize their shopping dollar.

"Many consumers are unaware that their credit information can really affect their buying power," said John Danaher, President of TrueCredit, TransUnion's consumer services subsidiary. "Working with NexTag will give Internet shoppers the ability to readily assess their credit report and make sound decisions based on that informationi."

NexTag's co-branded credit report services are accessible by clicking the 'credit report' link at

About NexTag Inc. is the leading comparison shopping site for products, financial services, travel, automobiles, real estate, education and more. At the core of is its proprietary Search And Match (SAM™) technology that enables shoppers to quickly compare prices and find the best deals on millions of products and services. For thousands of merchants, service providers and individuals, NexTag is an extremely efficient sales channel with its highly qualified traffic and performance-based pricing. NexTag has been named among the nation's fastest-growing companies by Inc. 500, Deloitte Technology Fast 500/Fast 50, Red Herring Top 100, Silicon Valley/San Jose Business Journal Fast 50i, and the San Francisco Business Times Fast 100. The company operates comparison shopping sites in both the United States ( and the United Kingdom ( NexTag is a privately held company based in San Mateo, California.

About Equifax (

Equifax Inc. is a global leader in turning information into intelligence. For businesses, Equifax provides faster and easier ways to find, approve and market to the right customers. For consumers, Equifax offers easier, instantaneous ways to buy products or services, and better insight into and management of their personal credit. Equifax. Information That Empowers.

About TrueCredit

TrueCredit has been a leading provider of credit management services since 1995. Dedicated to its "Manage your credit. Manage your life." brand promise, TrueCredit helps millions of consumers protect and improve their credit through a suite of secure and easy-to-use products. Named "Best of the Web" by Online Banking Report for its identity protection program, TrueCredit's online products include credit reports and credit scores, as well as debt management and identity theft insurance services. A wholly owned subsidiary of TransUnion, TrueCredit is located in San Luis Obispo, CA.

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¹National Retail Federation, 9/21/05

NexTag is a registered trademark, and "Search-And-Match" is a trademark, of NexTag, Inc. All other names are trademarks and/or registered trademarks of their respective owners.

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